Customer Data Validation
Ensure data accuracy at every interaction with your customers to build better relationships and grow revenues
Make every marketing dollar count by ensuring the best rate of contact success.
However your customer and prospects like to be contacted, accurate data builds the foundations for better ROI.
Having up-to-date customer data is crucial for an effective customer experience.
Better communications, accurate account management, and reputational growth all stem from correct customer data.
Understanding the accuracy of your customer data is crucial when setting critical sales and marketing strategies.
Email should be a central pillar of your digital engagement strategy and your core functions, such as Marketing, Customer Services, Sales and Operations all rely on it to power their digital interactions.
You can improve the performance of your email strategy by boosting the accuracy of your email data with email validation software and services from Experian.
Accurate address data can unlock a wealth of opportunity and efficiency for your business. From better conversion rates on your website to improved communications effectiveness, having complete, standardised and accurate customer address data helps you win more business and retain it.
Experian offers a range of address validation tools and services, all powered by address data from the most authoritative sources, Australia Post, Geoscape and New Zealand Post. We can help you improve the accuracy of your customer address data and utilise it more effectively to create business advantage.
Phone validation is becoming an increasingly important part of your wider communications strategy. High answer and sms open rates mean that an accurate number is a strong method of customer communication.
Phone validation and verification services from Experian instantly validate mobile phone numbers at the point of data capture or from a list you already hold. This means you can successfully contact your customer more often when you have something important to say.
Experian holds the most comprehensive and accurate data sources in the market.
We cross-reference, verify and update our data repositories on a daily basis to ensure our clients have access to the best data possible.
On-premise, cloud, hybrid? However your business is set up, Experian’s award-winning technology provides the flexibility and dynamism to support.
Unrivalled UX, rapid processing speeds and a deep technological heritage ensure you can worry about something other than the tech!
We operate in 43 countries, and are trusted by thousands of brands to deliver innovative, accurate data-driven solutions every day.
Experian takes great pride in having the opportunity to support our clients’ ambitions and challenge ourselves to reach the very highest standards.
Experian has a deep data heritage. We've been delivering data driven solutions for over 100 years, and the skills of our team are second to none.
We live and breathe data every day - ensuring our clients get the guidance, support and solutions they need.
Experian has once again crunched the number of data validations performed for consumers purchasing goods and services digitally over the major consumer shopping periods that fell towards the end of the year (2022) across Australia.
We take a closer look at data profiling and examine some of the common use cases where it is most useful
IKEA delivers more personalised and targeted marketing to loyalty program members, increasing spend per customer and achieving greater return on investment (ROI).