Let email fuel your digital engagement strategy

Email should be a central pillar of your digital engagement strategy and your core functions, such as Marketing, Customer Services, Sales and Operations all rely on it to power their digital interactions.

You can improve the performance of your email strategy by boosting the accuracy of your email data with email validation software and services from Experian. Reduce bounce rates, improve deliverability and safeguard your sender reputation all at the click of a button.

Deepen customer relationships

Email is the central method of communication with your customers and often their preferred method of getting in touch.

Real-time and bulk email validation services from Experian ensure you have the very best email data available to power your customer communications strategy.

Digitise your operations

As your business transitions to a digital infrastructure ensuring central processes move online at pace is a necessity.

Email validation from Experian is a digital service that reduces human errors and ensures your data is fit-for purpose.

Improve marketing ROI

Better quality email data means higher engagement rates with marketing prospects and customers. Higher engagement rates means increased revenue.

By validating your emails with Experian you can improve your email accuracy, sender reputation and deliverability all at the same time.

Email Validation Software & Services from Experian

Real time validation

Real-time email validation

Verify email addresses on the fly with our real-time API.

Our solution improves the quality of your email data by identifying mistyped email addresses as they happen and prompting customers to make the necessary corrections. It’s the ideal solution for web forms and landing pages, Ecommerce shopping carts, web applications, and call centers.

Email validation service

Email validation service

Not sure if your existing email list is deliverable? We can help.

Work with Experian's Professional Services team to validate your email lists on an ad-hoc basis, or at set intervals depending on your needs. So whether you’ve just added new emails to your database or want to send to an older list, you can rest assured knowing that your message will reach your customers’ or prospects’ inboxes.

Bulk email validation

Bulk email validation

Want to regularly check and cleanse the email addresses in your lists?

Our cloud-based solution makes self serve email list cleansing easy and available 24x7. Simply upload your email list(s) to our secure FTP and retrieve your results when notified by email. We’ll return your cleansed list(s) with emails that are formatted correctly, ready for an improved delivery rate on your next email campaign.

How real-time email validation works?

How it works

Key Features

Real-time results

Validate email addresses in less than 500 milliseconds. Perfect for web forms or customer portals

User prompts

Rapidly inform the user of changes they could make to improve results

Customised reporting

Receive customised validation reports with clear, actionable response codes

Email Identification

See which emails are Consumer emails, Vs Business Email addresses. Determine what email type reaches your CRM

What types of errors can email verification fix?

what can it fix

Why validate your email data with Experian?

Data quality

Improve the quality of your email data and see the benefits of improved delivery

Experience

Deep data heritage and email data expertise

Technology

The market’s most robust email validation solution

Digital

Technology delivered from a digital-first business to help you with your digital strategy

Outcomes

Increase revenue and build better relationships with your customers

Customer satisfaction

Improve the experience for your customers with an intuitive and fast solution

Our latest Data Quality Insights

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5 benefits of proactive data quality

From reducing operational costs to improving the customer experience, the benefits of prioritising data quality from the onset are unsurprisingly abundant. In this blog, we’ll dive deeper into what proactive data truly encompasses while highlighting several of the key benefits this data offers for your business.

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Maintain the very best email hygiene

As the number of emails sent globally per day continues to hurtle towards five billion*, email providers and ISPs are rightly increasing the level of security they put in place to protect consumers from spam. Like any industry, as the complexity increases, so does the regulation and required procedures. We’ve written previously about the efforts Google are going to, to protect inboxes.

So, we’ve got out there and done our research. We’ve reviewed the very latest guidance from the leading email providers in order to give you the definitive list of “rules” to follow in order to protect your email list hygiene and ensure maximum deliverability.

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IKEA Australia Case Study

IKEA delivers more personalised and targeted marketing to loyalty program members, increasing spend per customer and achieving greater return on investment (ROI).

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