Data Quality Solutions for your CRM
Empower your teams with accurate and reliable CRM data
Clean CRM data is a vital asset for any sales, marketing and operations team. However, only 51% of organisations* believe that their CRM customer data is clean. Having accurate, trusted data can enhance your customer experience, increase innovation, and drive more efficient business practices.
Experian brings advanced data quality solutions seamlessly into your CRM system so you can create and maintain an accurate view of your customers.
At Experian, we unlock the power of data to create opportunities, improve lives and make a difference to society.
Global presenceOur 17,800 people work across 44 countries
12,000+ clientsOver 12,000 clients around the globe
Established over 125 yearsTrusted by businesses and consumers for over 125 years
Unprecedented DataOur breadth of data is unmatched, as is our continuous focus on data quality
How Experian can help you make more of your CRM data
Integrated CRM data quality - key features
- 1
Sophisticated duplicate matching functionality for your accounts and contacts - ask us today for a free trial
- 2
Full flexibility and customisable matching criteria/business rules within your CRM
- 3
Improved automation and simplicity - our technology is built for business users, so there is less dependency on IT
- 4
Our intuitive dashboards and workflows ensure you can maintain data quality on an ongoing basis within your CRM
Why choose Experian to help you leverage your CRM data
Experian can append thousands of unique consumer data variables to your existing data to give you the most comprehensive picture possible
We have off-the-shelf integrations for the world's most popular CRM systems which reduces the development burden on you
Our data quality and data management professionals have many years experience integrating data quality tooling into the market's leading CRM systems
Why validate your address data with Experian?
Salesforce CRMValidate postal addresses, email addresses and phone numbers globally in real-time. Our certified app integrates seamlessly into Sales & Service Cloud.
Microsoft Dynamics 365 CRMValidate, standardise and enrich postal addresses, email addresses and phone numbers at multiple touchpoints within Microsoft Dynamics 365.
SAP CRM and ERPValidate, standardise and complete postal addresses in real-time within SAP CRM and ERP to maximise your system ROI and ensure data accuracy.
- Salesforce Commerce Cloud
Validate, standardise and enrich postal addresses, email addresses and phone numbers through a certified cartridge on the Salesforce LINK.
Case Study
Learn how Diabetes Victoria utilised Experian's data quality solutions to accelerate it's digital transformation
Latest News from Experian
Experian has been recognised as a top data quality vendor in the latest Data Quality Landscape from The Information Difference. Each year, the firm…
In our latest study, we heard from over 900 business leaders on their perception of data quality for business agility.
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