Tag: smartphones

Loading...
Yahoo! New look on mobile...

Yahoo! CEO Marissa Mayer announced the new Yahoo! Welcome page yesterday (to view the US site click on the US logo on the left hand side of the Yahoo! Australia Welcome page). To understand the change this time, let’s look at it from the good old days of the...

Read More Yahoo! New look on mobile
Digital marketing trends for 2013...

2012 ushered in permanent changes to the digital marketing environment. Moving into the new year, this pace is set to intensify and companies not on board will quickly lose out. Disruptive technologies, such as social media, video, search engines and mobile, are embraced by the wider population because they...

Read More Digital marketing trends for 2013
Digital marketing: out with the old, in with the new...

2012 turned the digital marketing environment into a social frenzy on the move. Look out for an explosion of new technologies and capabilities moving into 2013. Contrary to the beliefs of the mystics, hippies, druids and pagans stationed outside the ruins of Chichen Itza in Mexico, the Maya had...

Read More Digital marketing: out with the old, in with the new
The future of mobile marketing...

Smartphone usage will only increase in the future, but will marketing spend match the mobile boom, and how will organisations react to an increasingly connected and active audience? With the majority of Australians expected to own a smartphone by 2016 and a boom in applications and functionality anticipated, the growth...

Read More The future of mobile marketing
‘Age of mobile’ represents huge opportunit...

The mobile age is upon us, with big opportunities for marketers to capture audiences on devices that are increasingly durable and more widely used. For marketers that are not already aware, it is time to listen up; the age of mobile is upon us. With 20 million Australians predicted to...

Read More ‘Age of mobile’ represents huge opportunities for marketers
Digital wallets becoming a reality...

Mobile technology is making significant advances, replacing routine parts of our lives with one-touch solutions. Mobile developers view everyday tasks and items as major chores. They ask; why have six cards when you can have none? Why go to the shop when the shop can come to you? Why...

Read More Digital wallets becoming a reality