Tag: retailers

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US retail giant embraces digital...

US retail giant Macy’s is the epitome of bricks and mortar, but even they are having to yield to a digital presence. Here’s a look at how they have embraced the digital age....

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Click Frenzy tainted by relative calm...

This week saw the second installment in the Click Frenzy franchise – a digital day devoted to attracting consumers in light of upcoming Mother’s Day. Many retailers partnered with Click Frenzy hoping for a similar consumer uptake as was seen in November last year, when the Click Frenzy site...

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Even more reason to be on Pinterest!...

A few weeks ago Pinterest took the next step in building their platform into a potential revenue making machine by creating their own in house analytics tool, allowing businesses to track who is pinning what content from their accounts. What does this mean for businesses on Pinterest? This new...

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Recommendation engines: What’s in Pandora’...

Every year I return from Christmas shopping trips saying the same thing: Never again! Why do I subject myself to the crowds, the queues and frustration when I can do the entire thing from the comfort of my keyboard? Yet every year I, like millions of others, masochistically return...

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Christmas retail in review...

Christmas has once again been and gone, and it seems it was our busiest season yet! Whether because of more positive consumer sentiment, or greater online offerings, or a consumer base that is increasingly tech-savvy, the end of last year broke records in terms of online retail behaviour. Let’s...

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Hot gifts this Christmas!...

It must be getting close to Christmas – Total Visits to Shopping and Classifieds sites are up 11.6% compared to the week ending 27th October! As always, there are some products that are seeing increased Searches. The chart below plots all Search variations relating to some of the Fast...

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Pinterest is a shop window for Australian retailers, s...

Pinterest is no longer the fresh-faced new social network that everyone’s talking about but yet to use. It’s been nearly a year since it became the fastest social network to hit 10 million unique global users and it currently has 650,000 active monthly Australian users*. When users visit, they are...

Read More Pinterest is a shop window for Australian retailers, so why are the shutters up?