This issue covered stories on the launch of Experian’s Cheetahmail, an email marketing application in Australia, case study on JCB Japan’s credit strategy management, CBEX credit bureau service in Japan, Korea NICE Bureau powered by Hunter, debt management, case study on the use of Hitwise Lifestyle data to maximize online marketing effectiveness, global research findings on contact data, as well as an interview with our Korean Country Manager on the changing landscape in Korea economy.

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Welcome to eINSIGHT. In this issue, we offer insights for Asian bankers on risk management, debt collection and Basel II accompanied by recent client cases. To understand how retailers succeed using critical customer data, check out our articles on shopper index, Mosaic consumer segmentation and address management.

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