You continually work hard to separate your brand from the pack. We do the same
with your sender reputation. Unlike many other marketing service providers, our team
of seasoned compliance and deliverability experts actively engage with each of our
clients on an individual basis to develop optimal deliverability strategies and practices
based on their unique brand, business model and needs. From strictly email to cross-channel
deliverability requirements, we provide the right mix of technology, strategy and
support to ensure our clients maintain a positive sender reputation and that their
messages are delivered, every time.
When you partner with Experian Marketing Services, you get direct access to 360
degree deliverability support anchored by industry-leading technology and global expertise
IP-based and cryptographic authentication, such as SPF, DKIM, DMARC, etc.
Client-specific, dedicated IP networks
Deliverability reporting and inbox monitoring Real-time reputation management
Abuse compliant feedback loops
Sender Score Certification through Return Path
Global expertise and leadership
As the foremost leader in industry self-regulation and Internet Service Provider
(ISP) relationship management, Experian Marketing Services connects with ISP’s
around the globe. We maintain the highest contacts at ISPs and actively participate
in cross-industry groups with ISP’s. Additionally, we participate with other
international deliverability related organizations such as the Email Service Provider
Coalition, U.S. and global Direct Marketing Associations, MAAWG (Messaging Anti-Abuse
Working Group) and the Anti-Phishing Working Group.
Our teams around the globe ensure we have insight into international ISP’s
filtering and bounce processes, as well as “on the ground” contacts should
any issues arise.