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Business Services to Help You Succeed
Experian provides data, analytical and marketing services that will enable your organisation to make and execute better decisions.
Experian's range of products and consultancy services will add value to all levels of your organisation's customer communications, encompassing email marketing, online competitive intelligence, search marketing, decision analytics and contact data management.
- Gather the most accurate and comprehensive business and consumer data
- Develop the most advanced statistical analysis methods
- Compile this information in meaningful ways so that businesses can make better decisions and perform more profitably
As the leader in the industry, Experian® provides insights that help businesses target new markets, improve response rates and increase revenue. Our collections tools improve operational efficiencies and optimize debt recovery. Our data and analytics help companies maximize their marketing investments by communicating with customers more effectively. In addition, through our expertise, we help clients protect their assets with tools and insights that help prevent fraud.
Decision Analytics
Decision Analytics is the international division of Experian specialized in providing enterprise-wide solutions that combine data intelligence, predictive analytics, decision-enabling technologies, strategy Optimization and consulting services to enrich client data.
Marketing Services
Experian's marketing services help businesses target and engage their customers through smart marketing programs that generate significant return on investment. By focusing on three core areas of excellence – data, platforms and analytics – Experian provides the world's leading brands with the insight, technology and expertise they need to build profitable and lasting customer relationships.
Customer Data Management
Maximize customer relationships with data intelligence tools that give valuable insights into your contact database. We combine leading-edge technology with unrivalled processing power to provide answers your questions and find new opportunities.
Email Marketing
Our market-leading email platform is scalable, reliable, and secure, giving you the power to implement the most sophisticated and seamless email communication programmes, tailored to individual customers.
Shopper Traffic Measurement
Optimise retail site performance based on measured consumer behaviour enabling your organisation to increase profitability, selling efficiency and improve customer services.
Online Competitive Intelligence
Online competitive intelligence is essential to measure the performance of your own website as well as your competitors' websites. Experian Hitwise's unparalleled range of internet usage data is designed to help marketers better plan and report on a range of marketing programs, such as search marketing and online partnerships.
Risk Management
In this volatile economy, managing risk is essential to limiting profit loss. Experian programs use predictive scoring models to better segment your portfolio, plus our applications utilize triggers and notification services so you can track, analyze and take action quickly to reduce write-offs and identify additional revenue opportunities.
Debt Collection and Recovery
Locate skipped accounts, determine which debt portfolios have the greatest revenue potential, tailor collections by type of debt, and utilize Experian's analytics to manage and maximize your debt recovery efforts.
